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FruitMonsterOfficial.com is the official home of one of the most flavor-packed e-liquid brands in the world. Known for our juicy, fruit-forward blends like Mixed Berry, Mango Peach Guava, and Strawberry Kiwi Pomegranate, we deliver premium-quality vape juice that hits hard and tastes fresh. As we scale our digital presence, we’re looking for a creative, data-savvy Digital Marketing Executive to take our online strategy to the next level.
Website: https://fruitmonsterofficial.com/

Position: Digital Marketing Executive
Are you obsessed with creative storytelling, high-converting campaigns, and the pulse of vape culture? As a Digital Marketing Executive, you’ll play a central role in how Fruit Monster connects with its loyal audience and attracts new customers across all digital channels. From SEO to social, from content to conversions—this is your chance to own and grow a standout vape brand in a highly competitive market.

Key Responsibilities
Plan, launch, and optimize digital marketing campaigns across channels including SEO, SEM, paid ads, email, influencer, and content marketing.

Manage and grow social media platforms (Instagram, TikTok, Facebook, YouTube), including content calendars, post creation, and community engagement.

Coordinate with designers and writers to build stunning creative assets for new flavor launches, promotions, and seasonal campaigns.

Run high-performing paid ad campaigns via Google Ads and Meta Ads Manager to drive traffic and sales.

Conduct keyword research and apply SEO best practices to improve organic rankings for key pages and product listings.

Monitor, analyze, and report campaign performance using Google Analytics, Klaviyo, SEMrush, and Meta Business Suite.

Work with the product and e-commerce teams to align campaigns with launches of popular lines like Fruit Monster TFN 100ML and Nic Salts.

Stay updated on vape and e-liquid trends, competitor activity, and emerging tools in digital marketing.

Requirements
Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.

Minimum 2 years of experience in digital marketing, preferably in vaping, e-liquids, or consumer lifestyle products.

Deep understanding of SEO, SEM, email marketing, and social media growth strategies.

Hands-on experience with Google Ads, Meta Ads, Shopify, Klaviyo, and Google Analytics.

Strong writing, storytelling, and campaign ideation skills.

Comfortable working independently and managing multiple priorities in a fast-paced environment.

Preferred Qualifications
Experience with vape or e-liquid brands or direct-to-consumer (DTC) marketing.

Background in influencer marketing, affiliate strategy, or community engagement.

Design skills or familiarity with Canva, Adobe Creative Suite, or Figma.

What We Offer
Competitive salary plus performance-based bonuses

Flexible hours and remote work flexibility

Creative freedom and ownership of brand campaigns

Collaborative and fast-moving team culture

A chance to leave your mark on one of the most flavorful brands in the vape industry