If you are interested in making your Internet platform popular and ensuring that as many people as possible visit it, then content should play a major role in this. Creating unique and high-quality content will be honey for bee users, that is, a free increase in traffic. The main factor here is the ability to quickly find a resource on the Internet. Now we come to the issue of SEO (Search Engine Optimization, which means “search engine optimization process”).
Creating SEO-friendly content is not that difficult. Correctly selected keywords on a given topic, image formats and volumes of elements loaded on pages will allow you to cut out less relevant options and qualify for high rankings in search engines.
The most effective way to ensure an intense flow of traffic today is SEO optimization of multimedia sites. This involves not only writing texts with keywords, but also using thematic videos, audio, and images.
So, image weight and loading speed are interconnected. In order for the latter not to lose positive indicators, it is recommended to compress illustrations, focusing on the formats and types of compression used (presence/absence of quality losses).
Before we start modifying files, let's consider popular formats:
"Once the format is determined, one of the compression types can be performed" - Kirill Kulagin the CEO of KeyRealSeo. Both professional software (for example, Photoshop) and online services, for example, Google, will help with this. You might consider installing a plugin that will do this automatically.
The main task of such optimization is to find the right balance between the minimum size and decent quality of the drawing or photograph.